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CAPABILITY STATEMENT
CAPABILITY STATEMENT
Black Girl Health helps companies promote their brand, mission,
Black Girl Health helps companies promote their brand, mission, resources, and messaging to targeted audiences through digital platforms.
Social Media Campaigns
Social Media Campaigns
Copywriting
Copywriting
Video Production
Video Production
Fitness/Nutrition Workshops /Events/Consultation
Fitness/Nutrition Workshops /Events/Consultation
Conduct and Manage Health Needs Assessments (Heatlh Study)
Conduct and Manage Health Needs Assessments (Heatlh Study)
Social Advertisements
Social Advertisements
Digital Marketing
Digital Marketing
CORE COMPETENCIES
CORE COMPETENCIES
NAICS and PSC CODES
NAICS and PSC CODES
Black Girl Health (BGH) is a digital outreach organization tha
Black Girl Health (BGH) is a digital outreach organization that helps minority women make informed decisions that improve their health. Founded in 2014, Black Girl Health has reached millions of people with its social media campaigns that spread health awareness to targeted populations. Black Girl Health also uses its online publication and digital newsletter to educate thousands of women; focusing on preventative and self-care through nutrition, fitness, routine medical care, empowerment, employment, and social and environmental matters .
ADVANTAGES
ADVANTAGES
PAST EXPERIENCE
PAST EXPERIENCE
624190: community Health Education Service 541870: electronic m
624190: community Health Education Service 541870: electronic marketing services 541613: marketing consulting services 512110: video production services 541810: advertising agencies 541840: media Representatives 541850: outdoor advertising 541860: Direct mail advertising 541890: other services related to advertising 923120: community health programs administration 611519: personal Fitness instructor 621999: Physical fitness evaluation services (except by offices of health practitioners) 812990: Personal Fitness training services 812191: diet workshops
National Institutes of Health, National Library of Medicine, 2
National Institutes of Health, National Library of Medicine, 2017- Present. - create social media videos on Instagram and Facebook - create social media ads and messaging - manage social media content - implement and execute target digital marketing strategy - implement and execute social influencer marketing strategies
National Institutes of Health, National Library of Medicine 201
National Institutes of Health, National Library of Medicine 2017. Created and produced a demo video reel that highlights NLM HIV projects. - produced video script - coordinated and conducted interviews - field produced, which included selecting shooting locations - shooting and editing video content
National Institutes of Health, National Library of Medicine 20
National Institutes of Health, National Library of Medicine 2016-2017. Social Media Campaign reach 6,322,393, Evaluation Survey Results: 228, HIV Test- 67 people. - create & manage social media videos, ads, and messaging on Instagram and Facebook - evaluate changed behavior through social media messaging - coordinated and managing HIV testing site - implement and execute target digital marketing strategy - shooting and editing video content
National Institutes of Health, National Library of Medicine 201
National Institutes of Health, National Library of Medicine 2015-2016. Designed Facebook Group Page to target minority women to increase their use of HIV/AIDS and produced HIV/AIDS NEWSCAST video tutorial. - create social media ads, messaging for Facebook Group - aggregated and disseminated HIV related articles in Facebook Group - evaluate changed behavior through social media messaging - Wrote, produced, shot, and edited HIV/AIDS newscast - shooting and editing video content
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t
Harrisburg Housing Authority Needs Assessment-- Harrisburg, PA
Harrisburg Housing Authority Needs Assessment-- Harrisburg, PA 2015-2016. - Marketing to engage stakeholders - Conduct literature review and gather existing demographic,economic, health resource data for Harrisburg, PA - Conduct environmental scan of community - Conduct focus groups - Conduct key informant interviews - Distribute largerscale questionnaire to residents - Compile all data and write recommendations and findings - Shooting and editing video content
Black Girl Health LLC Website - blackgirlhealth.com GOV Busin
Black Girl Health LLC Website - blackgirlhealth.com GOV Business POC: Porcha Johnson Email: Publisher@blackgirlhealth.com CAGE Code 7E9N7|DUNS Number 079856573 NAICSCode(s) 624190
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T006: Film/Video Tape Production Services T099: Other Photograp
T006: Film/Video Tape Production Services T099: Other Photographic, Mapping, Printing and Publication Services R422: Market Research and Public Opinion Services R499: Other Professional Services R701: advertising services R799: other management support services Q403: evaluation and screening R410: Support - Professional: Program evaluation/review/development B537: health studies
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